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Here you'll find articles I've written about branding and design for online business owners, hiring and working with graphic designers, branding strategy, and more.
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What Happens to Your AI First Draft After You Hand It Over to Your Team?
There's a certain kind of message I've been getting a lot more often lately. It goes something like: "I've made a start on this. Can you just tidy it up and get it built?"
Attached is a sales page, or a slide deck, or a graphic, made in whichever AI tool the sender has been playing with. And I completely understand how it happens. You had an idea, you wanted to see it straight away, and twenty minutes later there it was. Or at least a very convincing picture of it.